Product Life Cycle Essay Example for Free

Product Life Cycle Essay INTERNATIONAL PRODUCT LIFE CYCLE The international product life cycle is a theoretical model describing how an industry evolves over time and across national borders. This theory also charts the development of a company’s marketing program when competing on both domestic and foreign fronts. International product life cycle concepts combine economic principles, such as market development and economies of scale, with product life cycle marketing and other standard business models. The four primary elements of the international product life cycle theory are: the structure of the demand for the product, manufacturing, international competition and marketing strategy, and the marketing strategy of the company that invented or innovated the product. These elements are categorized depending on the product’s stage in the traditional product life cycle. Introduction, growth, maturity, and decline are the stages of the basic product life cycle. During the introduction stage, the product is new and not completely understood by most consumers. Customers that do understand the product may be willing to pay a higher price for a cutting-edge good or service. Production is dependent on skilled laborers producing in short runs with rapidly changing manufacturing methods. The innovator markets mostly domestically, occasionally branching out to sell the product to consumers in other developed countries. International competition is usually nonexistent during the introduction stage, but during the growth stage competitors in developed markets begin to copy the product and sell domestically. These competitors may also branch out and begin exporting, often starting with the county that initially innovated the product. The growth stage is also marked by an emerging product standard based on mass production. Price wars often begin as the innovator breaks into an increasing amount of developed countries, introducing the product to new and untapped markets. At some point, the product enters the maturity stage of the international product life cycle and even the global marketplace becomes saturated, meaning that almost everyone who would buy the product has bought it, either from the innovating company or one of its competitors. Businesses compete for the rema ining consumers through lowered prices and advanced product features. Production is stable, with a focus on cost-cutting manufacturing methods, so that lowered prices may be passed on to value-conscious consumers. Product innovators must guard both foreign  and domestic markets from international competition, while finally breaking into riskier developing markets in search of new customers. When the product reaches the decline stage, the innovators may move production into these developing countries in an effort to boost sales and keep costs low. During decline, the product may become obsolete in most developed countries, or the price is driven so low that the market becomes close to 100% saturated.

Animal Farm Compared To The Russian Revolution :: compare contrast

Education is not as prominent in the book as during the Russian Revolution. In the book, education is mentioned when Snowball finds old spelling books, once belonging to Mr. Jones. He begins to teach himself, followed by the other pigs, and finally he helps the other animals to read and write. Some of the not so intelligent animals find this quite taxing, whereas the pigs– being the most intelligent, learn the fastest. Snowball is the most interested in educating the animals, and the well being of the other animals on the farm. Just as Trotsky was intent in educating the Russian people, and their well being during the Revolution. â€Å"Napoleon took no interest in Snowball’s committees. He said that education of the young was more important than anything that could be done for those who were already grown up.† This shows Snowball’s commitment to the animals compared to the uninterested Napoleon. In the book Napoleon began his leadership role quite well, with his ideas being fair and with a positive meaning. As the story continues he becomes more corrupt, and his ideas turn into a dictatorship. â€Å"Napoleon lead the animals back to the store-shed and served out a double portion of corn to everyone, with two biscuits for each dog.† As time went on his true nature, of a power crazy character begins to surface, he becomes more selfish and the principle idea of equality no longer exists. The farm is run on terror, and no animal dare speak out against him, for fear of death. â€Å"The news leaked out that every pig was receiving a ration of a pint of bear daily, with half a gallon for Napoleon.† Just as during the revolution, when at first Stalin was fair and just but as he was given power he turns into a corrupt man with dictatorship qualities. He became more selfish and sinister. When securing his power base he engineered the permanent exile of Trotsky. This compares to the book, when Napoleon and his ‘nine sturdy puppies’ chased Snowball out of the farm. Napoleon then proceeds to portray his true nature of an assassin. Snowball is the other main leader in animalism, along side Napoleon. He was the one who was most interested in the well being of the animals and their education. The complete opposite of Napoleon. I fell if he had not been chased away (assassinated) then the idea of communism may have succeeded.

How does Hobbes’ views on our senses influence his overall theory Essay

It is no coincidence that the first part of Thomas Hobbes’ The Leviathan begins with a discussion of the senses—his views on how the human faculties of sight, smell, taste, hearing and feeling form the basis of his theories on humanity and society. Hobbes presents a departure from most of the prevalent beliefs on perception during his time. Thomas Hobbes lived during the 16th to 17th Century, where most of Europe has already undergone the Renaissance. The Renaissance was a rebirth of the culture in Europe, primarily through the re-discovery of the Classical Greek and Roman traditions. Hence, most of the philosophical scholarship during that time centered on the works of the great Greek philosophers like Aristotle and Plato. Hobbes departs from both philosphers in his view on the senses. Plato believed that the world we can perceive through our senses is a fallacy. Our senses cannot be trusted and being â€Å"base† or low faculties–they should be discarded in favor of the faculty of the mind, which would lead to the â€Å"world of ideas. † The world of ideas is the truth and everything else is irrelevant. Notice the schism between the idea and the senses according to Plato. Aristotle, like most students, countered his teacher Plato in his work, Poetics. He believes that the sensory world is the means by which one can achieve the truth. The world of ideas is not some far off place in the mind, but intertwined with the senses. Thomas Hobbes presents something quite revolutionary. He departs from the ideas of Aristotle that truth or knowledge is achieved through the senses. Hobbes has a more scientific approach—the faculties of the sense are merely absorbers of input from an external â€Å"object (10, I. 1). To sense is basically to manufacture a â€Å"fancy (10, I. 1)† or knowledge from the stimulus presented by the object. Thus, the act of sensing is not true at all. Hobbes also deviates from Plato’s idea that the senses are completely detached from the truth or knowledge. Hobbes believes that while the act of sensing or perception creates a manufactured thought, the production of thought is still impossible without the senses. That said, this creates a problem: it seems that the world as perceived by humans is inherently relative and false. The universal truth of Plato and Socrates do not exist in Hobbes world view; even the production of knowledge through the sense yields results subject to the whims or desires of an individual. Hobbes’ theories in The Leviathan basically present structures that serve to create some semblance of order and a notion of truth from the artificial and shifting world that humans perceive. The Commonwealth and the concept of the social contract serve as anchors keeping humanity afloat in the chaotic sea of the sensory world and the passionate self being in constant flux. Hobbes creates the image of a whale—a leviathan—swimming in a chaotic sea as a metaphor for the Commonwealth amidst the turmoil of human desire and perception (7, I). How does the theory of recollection relate to two other concepts in Plato’s dialogues? The theory of recollection in Menos is a very important concept as a basis for Plato’s (and Socrates’) other concepts. This is primarily due to the nature of recollection according to Plato—recollection is equated to gaining knowledge. In fact, to Plato and his teacher, there is no such thing as gaining knowledge. An individual already knows everything he needs to know, coming from a divine source that has given that knowledge to an individual even before birth: â€Å"Socrates: But if he did not acquire the knowledge in this life, then he must have had and learned it at some other time? Menos: Clearly he must. Socrates: Which must have been the time when he was not a man? (22)† The concept of recollection then becomes the basis for one of the most important ideas that Plato presents—that knowledge comes from an outside source that is divine in nature (14). Since all knowledge has been with us prior to our birth, then it stands to reason that it comes from the divine, because it has existed before us. Knowledge being divine also implicates the existence of an immortal soul, which serves as the container of knowledge before it takes a mortal form. Recollection also relates to the concept of self-examination as the purpose of man. Self-examination is the only means of an individual to achieve the divine gift of knowledge and virtue. Again, this is based on Plato’s assumption that one does not learn, but rather remembers. Self-examination is therefore the highest form of gaining knowledge, since it is an attempt to reach the divine gift within. The main tool to be used in this case is rationality or reason. One must always question one’s self to achieve the divine. This concept is a very important one because it places a primacy on reason. While the presence of the divine is still very dominant in Plato’s ideas, the use of reasoning to reach the ultimate good within would make reason an important aspect of later ideas in Western philosophy. Thinkers like Immanuel Kant and even Thomas Hobbes would take the primacy of reason and further place it at the center of Western thought. So much so that at some point, the concept of the divine will be dealt away with and only reason remains. Whose philosphy is better justified: Plato’s or Hobbes’? With both philosphers being part of the Western tradition, is comes as no surprise that the primacy of reason is apparent with both Plato and Hobbes. While Plato’s ideas have influenced almost all his contemporaries in the Western world, Hobbes presents more justified arguments regarding political and social theory than Plato. Plato’s arguments have two major weaknesses. First, Plato makes a big mistake by creating a so-called â€Å"world of ideas,† and immediately labelling it as the ultimate good. While the call for self-examination to achieve a sense of enlightenment prides reason and the intellect, the implied mysticism of an almost unreachable other world of truth detached from reality lacks proofs. How can one prove that ther is indeed a world of ideas, if man cannot perceive it? Worse, how does one know that it is truly good? Plato presents no basis for an axis of morality, but resorts to the simple dichotomy of intellect good, body (sensory faculties) bad. Hobbes starts his premise on more solid argumentative grounds because he takes the divine aside and argues on objective grounds. He would not do away with the divine completely, but reserves concepts related to God for the discussion on the Commonwealth itself. The entire introduction—where important concepts are introduced—remains free of mysticism and theology. Only rationality is employed here. The foundations of Hobbes’ premises begin with an immediate examination of presupposed notions the senses, then the imagination, then speech, etc. Everytime Hobbes introduces a new concept, that new concept is well grounded based on arguments prior. The dialectic mode of arumentation by Plato through Socrates and various individuals often easily fall into assumptions and generalizations. For example, in Plato’s Menos, Socrates uses a dialogue with a boy regarding geometry to prove one of the foundations of his arguments—the illlusion of learning masks recollection (15-20). As stated previously in the second question, recollection would lead to more complex arguments regarding man’s purpose and the nature of knowledge and truth. But is the use of the boy â€Å"recollecting† knowledge well-proven? Socrates offers no other examples of an individual knowing something immediately just through queries to help that individual recollect knowledge that is already there. Also, there is no examination of the role that questions play in the remembering of knowledge. How sure is Socrates that his questions indirectly â€Å"teach† an individual knowledge, rather than just guiding an individual to remember knowledge? Hobbes, in his exploration of memory in â€Å"Of Imagination,† posits that memory â€Å"is decayed sense (11, I. 2). He argues this position well because he not only leaves the mystical divine aside, but also because his arguments for the imagination is based on his objective examination of the senses (from which imagination is derived). The logical inferences are more straightforward in Hobbes The Leviathan. Explain Hobbes’ thinking on the Commonwealth The Commonwealth is a stabilizing structure based on natural laws, and more importantly, on contracts. Based on the chapter â€Å"Of Man† in The Leviathan, there is a fluidity that exists within an individual. An individual is inherently chaotic. The generation of knowledge and the ability of human beings to perceive the world cause this inherent chaos. Individuals are driven by varied desires, and their perception of the world is influenced by the said desires. Therefore, conflicts would erupt between individuals with conflicting desires. Thomas Hobbes accepts the inevitable nature of desires. The Commonwealth is a means to establish order among individuals despite them having many and often conflicting desires. While Hobbes draws influence from the Classical thinkers like Plato and Aristotle, particularly with his concepts on natural law (111, II. 7) which are very similar (but still divergent) to Plato’s view on virtues, Hobbes introduction of the contract is his important contribution to Western social thought. Hobbes establishes a view on morality based on desires, which, as mentioned earlier, is fluid and chaotic. Desires are subject to the whims of every individual. Anything an individual desires is good; anythi ng he does not desire is bad: â€Å"For every man is desirous of what is good for him, and shuns what is evil (7, I. 1)†¦Ã¢â‚¬  This duality is the cause of conflicts, even war. But because of several desires common to all individuals and instituted by the divine, which Hobbes names as Natural Laws (86, I. 14), some desires are quelled so that common desires like Peace, Liberty and Justice can be achieved. Furthermore, other desires that conflict among individuals can be curbed by one individual giving up part of his rights for another individual. If both parties agree to this, again stability is achieved. When many individuals agree to create such contracts so that these same individuals can enjoy their common desires by giving up some of their other desires, the Commonwealth is achieved.

Summary Of Martin Luther Kings Letter From Birmingham Jail

Martin Luther King lived in a time where Negro people were faced with a multitude of social injustices. King was actively participating in passive protests opposing the laws which upheld these injustices. In his â€Å"Letter From Birmingham Jail† King replies to the criticism of eight clergymen, who called him and his companions extremists and law breakers (King 187). In his letter of response, King both shows his disappointment with these men, as well as plead with them to see his side. King wants his letter to make the clergymen to look past his skin color and simply see him as a brother in the church. Racial injustice reigned supreme everyday during King’s time. Negro people faced extreme challenges from being physically harmed by†¦show more content†¦This question can be very puzzling, as for us today reading this piece in 2017, his point is an obvious one that needs no explanation. But, we must look at this piece in the context of his time to get past our preconceived ideas and begin to analyze the plea and reasoning that King portrays in his writing. King’s writings show us that he was forced to plead with these men simply because they could not see and relate to his view of the situation and the world. In King’s plea, he makes a strong statement of mistreatment and inequality, he starts this statement by talking of other successes in the world. King tells that while, in America, blacks have waited 340 years to be free. Africa and Asia have seen progress towards independence and freedom, while we in America are making progress very slow (King 192). This assertion is one that clearly shows the frustrations of King’s people. But we can also take the tone of urgency about the movement. We can even see an impatience that tells us that King must plea because the white audience clearly does not have the same urgency. King is using this to show that while â€Å"it is easy for those who have not felt the stinging dart s of segregation to say, ‘Wait’†, he wants his reader to relate to the wait his people have withstood (King 192). Another very striking thing in King’s words is the repeated use of the word â€Å"your†. King uses examples such as when he speaks ofShow MoreRelatedMartin Luther King Jr : Letter From Birmingham Jail Essay1678 Words   |  7 Pages Martin Luther King Jr: Letter from Birmingham Jail Hao Ran Hu SUNY Broome Hao Ran Hu Global History Professor St.Clair 2016 Martin Luther King Jr: Letter from Birmingham Jail One of the interesting Documents in World History is the ‘Letter from Birmingham Jail’ by Martin Luther King Jr who was born as Michael King in 1929 in Atlanta. 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This was dueRead MoreSummary and Rhetorical Analysis of â€Å"Letter from Birmingham Jail†1708 Words   |  7 PagesSummary and Rhetorical Analysis of â€Å"Letter from Birmingham Jail† Martin Luther King Jr. was arrested on April 12, 1963, in Birmingham, for protesting without a permit. The same day that King was arrested, a letter was written and signed by eight clergymen from Birmingham and titled â€Å"A Call for Unity†. The letter called for ending demonstrations and civil activities and indicated King as an â€Å"outsider†. On April 16, 1963, King responded to their letter with his own call, which has come to